Hasbro reveals first The Legend of Zelda action figures, and Ganondorf is an absolute unit

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Hasbro has unveiled the first figures in its new The Legend of Zelda: Heroes of Hyrule collection, introducing highly articulated versions of Link, Princess Zelda, and Ganondorf inspired by The Legend of Zelda: Tears of the Kingdom.

Link comes equipped for his latest adventurePrincess Zelda carries the Decayed Master SwordGanondorf towers over the rest of the collection

The figures were revealed during San Diego Comic-Con 2026 and represent the first products to emerge from Hasbro’s recently announced multi-year licensing partnership with Nintendo. The collaboration is scheduled to begin properly in 2027, with Hasbro planning a broader range of toys and collectibles based on Nintendo’s long-running adventure series.

Link and Princess Zelda are both presented as premium six-inch-scale figures, while Ganondorf towers over his heroic opponents at an imposing 7.5 inches tall. It’s worth noting, though, that they are listed as Sold Out already, so we are going to have to wait for a restock.

Link comes equipped for his latest adventure

The Heroes of Hyrule Link figure includes more than 20 points of articulation, allowing collectors to recreate poses and scenes from Tears of the Kingdom.

Link is accompanied by the Master Sword, Hylian Shield, a fabric cape, and an interchangeable Zonai-powered hand based on the magical abilities he gains during the game.

Hasbro has priced the Link figure at $27.99. However, the initial allocation was already listed as sold out through Hasbro Pulse at the time of writing, suggesting the hero of Hyrule may prove difficult to track down ahead of the collection’s full launch.

Princess Zelda carries the Decayed Master Sword

Princess Zelda also receives a six-inch figure with more than 20 points of articulation and detailing based on her appearance in Tears of the Kingdom.

Her accessories include the Decayed Master Sword and an interchangeable sword-gripping hand. The choice of weapon reflects Zelda’s role in the opening and later stages of the game, although explaining much more would require wandering into spoiler territory for anyone who has somehow avoided Tears of the Kingdom since 2023.

Zelda is priced at $27.99 and remained available to preorder through Hasbro Pulse at the time of publication.

Ganondorf towers over the rest of the collection

Ganondorf is understandably the largest and most expensive figure in the debut wave. Although technically part of the six-inch-scale collection, the Demon King stands 7.5 inches tall and features more than 20 points of articulation.

He comes equipped with a Gloom Sword, scabbard, and interchangeable sword-gripping hand, alongside a detailed sculpt inspired by his revived appearance in Tears of the Kingdom.

Ganondorf is priced at $42.99, although his initial Hasbro Pulse allocation was also marked as sold out at the time of writing. Between the additional height, elaborate design, and enormous mane of hair, he was presumably never going to fit comfortably into the standard price bracket.

The Link, Zelda, and Ganondorf prototypes will be displayed at San Diego Comic-Con, giving attendees an early look at the quality and articulation of the finished figures.

The Legend of Zelda: Heroes of Hyrule collection is scheduled to launch in spring 2027. Hasbro has not yet revealed which other characters could join the line, but Tears of the Kingdom provides plenty of obvious candidates, including Sidon, Riju, Tulin, Yunobo, and the various incarnations of the Sages.

Hasbro announced its licensing agreement with Nintendo on July 16, confirming that the partnership would begin with three six-inch-scale figures at San Diego Comic-Con. The company described the deal as a multi-year collaboration, suggesting that Heroes of Hyrule is only the beginning of its plans for The Legend of Zelda.

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