Media 365 names Niamh Deans as business director
Leading media agency Media 365 has named Niamh Deans as business director.
Deans will lead strategic business planning across a portfolio of key client accounts with a focus on driving sustainable growth, strengthening client partnerships and delivering integrated, results-led media solutions.
She will work closely with Media 365's senior leadership and specialist teams across strategy, planning and activation.
Deans brings more than 15 years' experience across the Irish and international media landscape, spanning media agency, media sales and strategic brand partnerships.
Prior to joining Media 365, she held senior roles with DAA, MEC (GroupM) and the Irish Daily Star, where she played a key role in driving multi-million euro revenue growth, developing partnership models and delivering integrated campaigns for the likes of Netflix, Colgate, Belersforf, Tesco and AIB.
She has also founded and led her own consultancy, delivering workplace strategy and wellness programmes for major organisations, bringing a people-first, insight-led approach to commercial strategy.
“We’re delighted to welcome Niamh to Media 365. She brings a rare combination of deep media expertise, commercial acumen and strategic leadership," said Mary Power, commercial director at Media 365.
"Niamh’s experience spanning agency and media owner will be a huge asset as we continue to evolve our offering and deliver meaningful growth for our clients.”
Deans added: “I’m excited to join Media 365 at such a dynamic time for the business.
Niamh Deans has been appointed Media 365 business director.
"The agency has a strong reputation for straight-talking, strategic thinking and results-led delivery, and I’m looking forward to working with the team to build powerful partnerships and help clients navigate an increasingly complex media landscape.”
The appointment comes at a time of continued momentum for Media 365, following recent client wins, including the Irish Pharmacy Union, further strengthening its leadership team in the Irish market.
Photo: Niamh Deans. (Pic: Supplied)
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