Sephora and the beauty ‘comseticorexia’ probe | FT #shorts

Italian regulators are investigating LVMH-owned beauty retailer Sephora and the luxury group’s Benefit Cosmetics brand over claims their marketing has allegedly fuelled 'cosmeticorexia', an unhealthy obsession with skincare among young girls.⁠ ⁠ Italy’s competition and market authority said it was probing Sephora and Benefit for suspected 'unfair commercial practices' with the promotion of skincare products such as face masks, serums and anti-ageing creams to girls as young as 10 years old, the FT's Amy Kazmin explains. ⁠ #shortfeed #shortsviral #shortsvideo #shortsyoutube #business #sephora #beauty #marketing #cosmetics #italy ► Enjoying FT content? Get a daily slice of the very best FT journalism with FT Edit. Free for 30 days then just £4.99 a month See if you get the FT for free as a student (http://ft.com/schoolsarefree) or start a £1 trial: https://subs.ft.com/spa3_trial?segmentId=3d4ba81b-96bb-cef0-9ece-29efd6ef2132. ► Check out our Community tab for more stories: https://www.youtube.com/@FinancialTimes/community ► Listen to our podcasts: https://www.ft.com/podcasts ► Follow us on Instagram: https://www.instagram.com/financialtimes ► Follow us on Instagram: https://www.tiktok.com/@financialtimes
AI Article