Inside the Brits afterparty where guests will get an ‘upgraded’ swanky £2,000 goody bag
The Brit Awards are upon us again, promising a major night of celebration (Picture: Samir Hussein/WireImage)
Not every nominee will have a Brit Awards trophy bestowed upon them tonight, but one of the glitziest afterparties is making sure no will leave empty-handed.
The 2026 Brits take place tonight at Manchester’s Co-op Live arena for the first time ever, with guests including Nick Grimshaw, Damian Hurley and Jamie Winston already spotted celebrating on a special train put on by Warner Music and Hennessy.
Tonight they’ll be treated to performances by Harry Styles, five-time 2026 nominee Olivia Dean, Alex Warren and Raye, among many more, and an all-star rock tribute to Ozzy Osbourne, fronted by Robbie Williams at Sharon Osbourne’s personal invitation.
Hosted by Jack Whitehall once again, as the comedian returns for a record-breaking sixth time, the biggest night in British music has Lily Allen, Jade, Self-Esteem, Dave, Pulp, Pink Pantheress and Taylor Swift up for gongs.
But while the Brits is a raucous night, the wild celebrations continue at the afterparties that follow where celebrities revel in drinks and canapes and dance to private DJ sets.
One of those parties has previously been hailed as the ‘hottest ticket in town,’ not only for its starry guest list but also the luxurious goody bag that’s handed out – with 2026’s an upgrade on last year’s.
Harry Styles is opening the show ahead of his new album release, after last performing at the Brits in 2023 (Picture: Getty)
The Sony Music bash has been held at the Nobu Hotel in London’s Portman Square in the past, and hosted the likes of Harry Styles, Bella Hadid and Kendall Jenner.
But with the awards show moving up north this year, Sony will instead be throwing its dazzling afterparty across three floors at the newly opened Soho House in Manchester, while its understood Universal and Warner Music also have central Manchester locations booked out for their bashes.
Staff are remaining tight-lipped on which A-listers are invited, but Sony has teased some details of what guests can expect.
This includes a DJ line-up rumoured to include Sarah Story, Mike Pickering, Talin, Donnie Sunshine and Skyla Tylaa at the decks.
There will be free-flowing champagne and cocktails all night, including Eastern Standards and Picante de la Casas, as the event utilises Soho House’s rooftop terrace for the first time.
Olivia Dean is a five-time nominee going into the show tonight (Picture: Shirlaine Forrest/WireImage)
The VIPs at this afterparty are going to be spoiled
The food menu for guests, ensuring no one goes hungry, includes tuna croustades, avocado tostadas and high-end bowl food.
But once the night is over, celebs can ease the comedown from the party high with their goody bag haul coming to just under £2,000 in value, compared to last year’s £1,500.
VIPs will be given an Antler Icon overnight bag filled with a wide range of lifestyle and wellbeing goodies.
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These include, naturally, Sony wireless headphones (which retail at £399), Harry Styles’ Pleasing Eau de Parfum, Jimmy Fairly designer sunglasses and some of Elemis’ most lusted-after skincare, like the Pro-Collagen Marine Cream.
Jack Whitehall is back as host (Picture: JM Enternational)
Inside will also be a BeautyPro LED wand, a SURI electric toothbrush and a gorgeous Diptyque candle, as well as a cosy Chelsea Peers dressing gown and a 111Skin Celestial Black Diamond Eye Mask – all certainly welcome the morning after the night before.
There’s also a Soho Home candle, a high-end MediK8 peptide serum, Loop earplugs and a Prada lipstick in the shade Monochrome B102.
The Brit Awards kick off tonight on ITV and ITVX at 8.15pm, with the show ending at 10:50pm.
Who's been nominated at the Brits this year?
Song of the year
Calvin Harris and Clementine Douglas: Blessings
Chrystal – The Days: Notion Remix
Cynthia Erivo with Ariana Grande: Defying Gravity
Ed Sheeran: Azizam
Fred Again, Skepa, Plaqueboymax: Victory Lap
Lewis Capaldi: Survive
Lola Young: Messy
Myles Smith: Nice To Meet You
Olivia Dean: Man I Need
Raye: Where Is My Husband!
Sam Fender and Olivia Dean: Rein Me In
Skye Newman: Family Matters
Artist of the year
Lola Young
Dave
Fred Again
Jade
Lily Allen
Little Simz
Olivia Dean
Pink Pantheress
Sam Fender
Self Esteem
Mastercard album of the year
Dave: The Boy Who Played The Harp
Lily Allen: West End Girl
Olivia Dean: The Art Of Loving
Sam Fender: People Watching
Wolf Alice: The Clearing
Breakthrough artist of the year
Barry Can’t Swim
EsDee Kid
Jim Legxacy
Lola Young
Skye Newman
Group of the year
The Last Dinner Party
Pulp
Sleep Token
Wet Leg
Wolf Alice
Dance act
Calvin Harris and Clementine Douglas
FKA Twigs
Fred Again, Skepta and Plaqueboymax
Pink Pantheress
Sammi Virji
Pop act
Jade
Lily Allen
Lola Young
Olivia Dean
Raye
Hip Hop/Rap/Grime act
Central Cee
Dave
Jim Legxacy
Little Simz
Loyle Carner
R&B act
Jim Legxacy
KWN
Mabel
Sasha Keable
Sault
Rock/Alt act
Blood Orange
Lola Young
Sam Fender
Wet Leg
Wolf Alice
International artist of the year
Bad Bunny
Chappell Roan
Cmat
Doechii
Lady Gaga
Rosalia
Sabrina Carpenter
Sombr
Taylor Swift
Tyler The Creator
International group of the year
Geese
Haim
Huntr/X
Tame Impala
Turnstile
International song of the year
Taylor Swift: The Fate Of Ophelia
Chappell Roan: Pink Pony Club
Disco Lines and Tinashe: No Broke Boys
Gracie Abrams: That’s So True
Lady Gaga and Bruno Mars: Die With A Smile
Rosé and Bruno Mars: Apt
Sabrina Carpenter: Manchild
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