Hamilton and Leclerc unveiling the Ferrari Luce | Episode 4
From the moment @charles_leclerc and @lewishamilton step out of the
#FerrariLuce for the very first drive to its unveiling, you can see the emotion, anticipation, and vision behind the reveal.
Through the voices of Ferrari people – John Elkann (Executive Chairman), Flavio Manzoni (Chief Design Officer), Galliera (Chief Marketing & Commercial Officer), Emanuele Carando (Head of Global Product Marketing), designers Jony Ive and Marc Newson from LoveFrom, and our drivers –, Episode 4 explores the philosophy shaping the model, uncovering the reasoning behind every proportion, before experiencing the feeling of being behind its wheel.
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00:00 The Drivers’ Reactions
01:12 A New Chapter
02:48 The Rules of the Project
04:30 First Impressions
06:02 Designing with Coherence
08:11 Inspiration from Aviation
10:03 The Reasoning Behind the Form
12:26 Functional Components
14:10 Freedom of Choice
16:02 The Driving Experience
18:21 A Special Feeling
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