Apple never made the Apple Car… but I genuinely think this brand new Ferrari Luce might be the closest thing we’ll ever get. In this video, we dive into Ferrari’s first-ever EV and explore how Jony Ive and LoveFrom helped shape one of the most fascinating car interiors we’ve seen in years. From the retro futuristic cabin design to the incredible marriage of hardware and software, this feels less like a normal EV and more like an Apple-designed experience on wheels.
We’ll break down:
⚡ Ferrari Luce specs and performance
🍎 Why this feels like the Apple Car
🎛️ The genius of physical controls and hardware/software integration
⌚ Apple design comparisons like the Digital Crown, Camera Control, and Force Touch
🚗 Why this interior feels so different from modern EVs
⏱️ Timestamps
0:00 – Apple never made the Apple Car
0:45 – Ferrari Luce introduction
1:30 – Ferrari Luce specs breakdown
2:30 – Why the interior matters most
3:00 – The anti Tesla philosophy
3:45 – Apple’s hardware and software magic
5:00 – Why this feels like an Apple designed car
6:30 – The retro futuristic interior design
7:20 – Jony Ive’s design philosophy
8:15 – What the Apple Car could have been
9:00 – Final thoughts and discussion
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