How a Chinese FRAUD built a $10 billion empire ? (and killed Starbucks)

https://bit.ly/Statrys-Official-Site

0:00 Intro
1:38 The Fraud
3:46 The Bet Nobody Understood
6:03 The Machine
9:58 The Retreat
11:13 The Invasion
12:52 Conclusion

Five years ago, Luckin Coffee got caught faking $310 million in sales, lost 80% of its stock in a single day, and got kicked off the Nasdaq. Every analyst wrote it off as dead.
Today, Luckin has 31,000 stores — more than Starbucks has ever had on the entire planet. Starbucks just sold 60% of its Chinese business and walked away from the market it spent 25 years building. And Luckin is now preparing to relist on the same Nasdaq that threw them out.

In this video, we break down how a Chinese fraud came back from the dead to bring Starbucks to its knees. We explain the real business model behind Luckin — one that has very little to do with actual coffee — how 290 million registered users feed an algorithm that ships 120 new drinks a year, and why the franchise model is closer to a supply chain platform than a coffee shop.

We also cover the international expansion now underway in New York, Singapore, and Malaysia, the acquisition of Blue Bottle from Nestlé, and why Luckin is just the first of a wave of Chinese brands crossing the border with the same playbook.

#LuckinCoffee #Starbucks #China