The social side gets much easier once you stop treating Reddit, X, LinkedIn and the rest as separate prospecting jobs. I'd build the multi-channel outbound strategy around buyer signals, so reps only step into conversations where there's already a clear reason to talk. You can use a service for that here https://revenuescout.ai/ . It surfaces relevant discussions across different channels and brings them into one place. Reps can then pick the conversations that fit what you're selling and respon... more
Added a link.
The social side gets much easier once you stop treating Reddit, X, LinkedIn and the rest as separate prospecting jobs. I'd build the multi-channel outbound strategy around buyer signals, so reps only step into conversations where there's already a clear reason to talk. You can use a service for that here https://revenuescout.ai/ . It surfaces relevant discussions across different channels and brings them into one place. Reps can then pick the conversations that fit what you're selling and respon... more